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Oracle 1Z0-340-25 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Forms and Landing Pages | - Create and configure forms and form processing steps - Describe progressive profiling and data lookups - Create and style landing pages |
| Campaigns | - Use Program Canvas and Program Builder - Configure Campaign workflow and decision logic - Describe Campaign types and Canvas elements |
| Reporting and Analysis | - Use Insight for data analysis and visualization - Describe key reports and dashboards |
| Eloqua Fundamentals | - Describe Eloqua's role in CX and the key modules - Describe security and user management - Explain the contact model and data structure |
| Email and Email Deliverability | - Create and configure email assets - Configure and review email deliverability tools (Insights, Analyzer) - Describe email deliverability concepts (SPF, DKIM, DMARC, Sender Reputation) |
| Segments | - Evaluate segment performance - Create and configure shared and static segments - Use filters and comparison fields |
| Lead Scoring and Management | - Describe the Lead Scoring model - Configure scoring rules and thresholds - Describe Sales Tools and integration with CRM |
| Integration | - Describe basic API usage and integration patterns - Describe the AppCloud and connectors |
Oracle Eloqua Marketing 2025 Implementation Professional Sample Questions:
Question 1
What is the purpose of using seed lists in Oracle Eloqua?
A. To designate specific contacts as the primary recipients of a campaign
B. To exclude certain contacts from receiving a specific campaign
C. To test email deliverability and rendering across different email clients and devices
D. To tag contacts based on their interests and behaviors for targeted messaging
Question 2
Which Oracle Eloqua feature enables sales teams to access real-time prospect activity data and engage with prospects directly from their mobile devices?
A. Eloqua Engage
B. Eloqua Web Data Lookup
C. Eloqua Profiler
D. Eloqua Sales Tools
Question 3
What is the main goal of an implementation overview?
A. To troubleshoot common issues during the implementation process.
B. To showcase the benefits and ROI of implementing Oracle Eloqua Marketing.
C. To provide step-by-step instructions for using Oracle Eloqua Marketing.
D. To outline the project plan and timeline for the implementation.
Question 4
What is the purpose of using shared filters in Oracle Eloqua?
A. To define criteria for segmenting contacts.
B. To redirect contacts to a designated landing page.
C. To restrict contact access to specific email campaigns.
D. To track email engagement metrics.
Question 5
Which configuration step is necessary for closed-loop reporting in Oracle Eloqua?
A. Setting up lead scoring models
B. Establishing marketing campaigns
C. Defining conversion goals
D. Enabling secure data transfers
Solutions:
| Question 1 Answer: C | Question 2 Answer: A | Question 3 Answer: D | Question 4 Answer: A | Question 5 Answer: C |
