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Salesforce AP-212 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Loyalty Program and Process Configuration | 52% | - Set up tier models, qualification, and progression - Configure permissions and security model - Define incentives, experiential rewards, and vouchers - Configure foundational program settings - Set up currencies, points, and transaction processing - Manage member enrollment, profiles, and preferences - Configure partner management and collaboration |
| Topic 2: On-Going Loyalty Management | 10% | - Manage program updates and enhancements - Configure analytics, dashboards, and reporting - Monitor program performance and optimize |
| Topic 3: Strategies and Design | 16% | - Apply implementation best practices - Design loyalty program architecture and data model - Design promotion lifecycle and engagement strategies - Assess business requirements and define loyalty solution - Define points, benefits, and redemption processes |
| Topic 4: Integration | 22% | - Integrate with Commerce Cloud - Integrate with Salesforce CDP - Integrate with Marketing Cloud - Connect to external systems using APIs - Integrate with Service Cloud |
Salesforce Loyalty Management Accredited Professional Sample Questions:
Question 1
A sports clothing and accessories retailer has a strategic partnership with other businesses that provide sports equipment and outdoor sports experiences. This retailer wants its Loyalty program members to be able to redeem their points when shopping with its redemption partners.
When creating a Loyalty Program partner record, how should an Administrator set up the partners in the Loyalty management application?
A. Set the program partner type to redemption > Activate > Define the accrual cost per unit.
B. Set the program partner type to accrual > Activate > Define the redemption cost per unit
C. Set the program partner type to redemption > Activate > Define the redemption cost per unit
D. Set the program partner type to both > Activate > Define the accrual cost per unit.
Question 2
A Consultant needs to configure the Loyalty tier groups for a Loyalty Program with the following specifications:
Qualifying period is reset once a year on the 31st of March.
The member-tier is not extended upon expiration.
Which two settings within the Loyalty tier groups configuration should the Consultant configure to meet the required specifications?
A. Extend Expiration = no extension
B. Tier-model = anniversary
C. Tier-model = fixed
D. Extend Expiration = member enrollment anniversary
Question 3
An IT Administrator has received a request from the Customer Service team to enable agents to view the Loyalty Program Member information on a Case record in Service Cloud.
What steps should the Administrator take to configure this?
A. On the Case Page Layout, the Loyalty Program Member Related Lists are available and should be directly embedded to show the Loyalty information
B. On the Case Page Layout, the View Member Profile' component should be added and the required Related Lists from Loyalty Program Member should be selected
C. On the Case Page Layout, the View Related Membership' action should be added to the Highlights panel and the Loyalty information to be displayed should be selected
D. On the Case Page Layout, the Related Record component should be added with the 'First Lookup' selected as the 'Loyalty Program 0 Member'
Question 4
Cloud Kicks has tasked its Loyalty Consultant with setting up its new Loyalty Management platform. The business requirement is to create personalized experiences across its customer journey.
Which solution should the Loyalty Consultant utilize to create personalized customer experiences?
A. Salesforce Order Management System
B. Salesforce Sales Cloud
C. Salesforce Marketing Cloud
D. Salesforce Slack
Question 5
Which set of features should a Consultant check before setting up expanded partner management?
A. Advanced license, PostPaid Billing Type, Partner Ledgers, Partner Conversion Factor for Currencies
B. Growth license, PostPaid Billing Type, Partner Ledgers, Partner Conversion Factor for Currencies
C. Growth license, Prepaid Billing Type, Partner Transactions, Partner Conversion Factor O for Currencies
D. Advanced license, Partner Ledgers, Partner Transactions, Billing Type
Solutions:
| Question 1 Answer: C | Question 2 Answer: A,C | Question 3 Answer: B | Question 4 Answer: C | Question 5 Answer: A |
